For Solar Installers & Sales Orgs

You pay hundreds for that lead.
Nobody answers in 5 minutes — and it's gone.

Solar leads aren't cheap, and they don't wait. Frontdesked answers every call, text, and form in seconds — 24/7 — then follows up through the entire 2-to-4-month grind from quote to switched-on. You stop bleeding the leads you already paid for.

The math of an expensive lead

Your cheapest sale is the lead you already bought

21×
more likely to qualify a lead answered in 5 min vs 30
MIT / InsideSales
+40%
solar acquisition cost climbing to ~$0.84/watt in 2026
Wood Mackenzie
42 hrs
average lead-response time — and 23% never respond at all
Harvard Business Review

Your average system runs ~$28k–$30k, and 93% of closes happen by the 6th follow-up. Frontdesked makes all six — automatically.

Built for how solar actually sells

Three outfits, one front desk

Local Installer / EPC

Survive the 2–4 month gap

You sell $28k–$30k systems, then live in the dead zone between contract and PTO. Frontdesked answers leads instantly, books the site assessment, and auto-updates the homeowner through permitting so they don't ghost — or cancel.

Sales / Dealer Org

Hit every paid lead in seconds

You buy exclusive leads at $100s a pop and run reps on speed. Frontdesked hits every lead before a rep is even free, sets the appointment, and runs the 6+ follow-up touches that actually close — so paid leads don't rot in a queue.

Roofer / Electrician + Solar

A solar desk without a hire

Solar's a high-ticket add-on you can't staff a front desk for. Frontdesked is your 24/7 desk — catches the missed call, answers "do you do solar?", books the consult, and feeds your pipeline. No new salary.

Straight talk: keep your Aurora, Solo, or OpenSolar — Frontdesked doesn't replace your design or proposal tools. It sits in front, catches & books the lead the second it lands, and feeds it in. And we don't fix permitting or interconnection delays — we keep the homeowner warm through them so the deal survives the wait.
What it does for your pipeline

A front desk that works the whole sun cycle

📞

Instant text-back

Miss a call on a ladder or at a site assessment? The lead gets a text in seconds — before they dial your competitor.

5-min response, 24/7

Form fills and ad leads answered in seconds, day or night — and ~41% of home-service inquiries land after hours.

🤖

Answers & books

"How much? Do I qualify? What about my roof?" Answered instantly, then booked to a site assessment.

🔁

Long-cycle follow-up

The sale doesn't die at "let me think." Automated touches run the whole quote-to-install window — all six attempts.

📋

Lead-capture CRM

Every call, text, and form in one pipeline with a stage. No lead lost in a rep's phone.

🔆

Quote-to-PTO updates

Auto-updates keep the homeowner warm through the 10–16 week permitting wait — the dead zone where deals cancel.

Reminders

Site assessments and install dates confirmed automatically. Fewer no-shows, fewer wasted truck rolls.

Review generation

After install, it asks for the Google review automatically — cheaper proof than another $200 lead.

💰

ROI & conversion

Cost-per-lead, response time, lead-to-sale rate — one view. Know what converts and what to cut.

Your command center

You see exactly what it caught you

Open the app, see the appointments set, the response time, the money — one glance.

💰 PIPELINE WE'VE CAUGHT YOU
$112k
in booked assessments · leads that would've gone cold
58
leads answered
<7s
avg response
19
assessments set

Example dashboard. Your real numbers, live, on your phone.

What you're really buying

Quit paying for leads that die in your queue.

You spend a fortune to make the phone ring — then a slow callback hands it to the next installer. Frontdesked sells you back your time and your freedom, and turns the leads you already bought into booked installs.

Real questions

You're probably wondering…

Does this replace my solar CRM or proposal tool?

No — and it shouldn't. Keep Aurora, Solo, OpenSolar, whatever you run. Frontdesked sits in front: we catch and qualify the lead the instant it comes in, then feed the clean, booked appointment into your system. You get speed-to-lead without ripping anything out.

My leads cost a fortune — is this really worth it?

That's exactly the point. With acquisition cost heading toward ~$0.84/watt — hundreds of dollars per exclusive lead — the cheapest revenue you'll ever get is converting the leads you already bought. Responding in 5 minutes instead of 30 makes you 21× more likely to qualify them. We make that automatic.

Will it sound like a robot to my homeowners?

No. It answers common solar questions clearly, stays on-brand, and hands real conversations to your team. Its job is to respond in seconds and book the appointment — not to pretend it's your closer.

I do door-to-door AND paid leads — does it work for both?

Yes. Whether the lead came from a knock, a Facebook ad, or a Google form, it hits the same instant-response and follow-up engine — answered in seconds, booked, and worked across the full cycle so nothing falls through.

What does it cost to find out?

Nothing to start. We build you a free plan mapped to your lead flow and sales cycle — you see exactly where you're losing leads and what we'd catch, before you pay a dime.

Free · No obligation

Get your free Frontdesked plan

Tell us about your operation. We'll map exactly where your leads are leaking and send a custom plan + estimate — within 24 hours. Takes about 60 seconds.

🔒 We promise: your info stays with us — never shared, never sold. Just your plan, on the house.